As if drinking regular water isn't enough for kids these days, Pur is introducing Pur Flavor Options, which is a fruit cartridge you can stick into their Pur water filter systems. The upshot? Now you can flip a switch and get filtered fruit-flavored water from your tap, which has the taste of water you used to rinse actual fruit in but none of the health benefits of water. Yum!
(Source: Gizmodo)