Friday, August 01, 2008

Nokia dropping phone prices, going in for the kill

Source: http://feeds.engadget.com/~r/weblogsinc/engadget/~3/351700092/

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Nokia's doing far better than rivals like Sony Ericsson and Motorola, but it's not going to let up while it's ahead -- the cellphone maker is reportedly cutting prices across the board in order to increase pressure on the competition. The biggest cuts are on the 5310/ 5610 music phones and the 8GB N81, but most other handsets have seen price decreases of up to 10 percent as well. The move is something of a surprise, with one analyst calling it a "Crazy Ivan," which is probably the first time The Hunt For Red October has ever been employed to describe the actions of a multinational corporation. So, Espoo -- does this mean the Tube is going to be crazy cheap, or what?

[Via Phone Scoop]
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