Wednesday, August 07, 2013

Android Now Controls A Breath-Taking 80% Of The Smartphone Market (GOOG, AAPL)

Source: http://www.businessinsider.com/android-now-controls-a-breath-taking-80-of-the-smartphone-market-2013-8

Android's dominance of the smartphone market continues to be remarkable.

According to the latest data from IDC, Android now controls 79.3% of the global smartphone market, up from 69.1% a year ago.

Apple, meanwhile, 13.2% of the market, a drop from 16.6% a year ago. 

In terms of unit growth, Apple was up 20% on a year-over-year basis, while Android was up 73.5%. 

These numbers are just astounding. Google's search business isn't even as dominant as Android. In the U.S., one of its strongest markets, Google search only has ~67% of the market.

Here's a look at the market share:

IDC smartphone market share

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