Article: URX Is A Brilliant Mobile Ad Service That Deeplinks Customers Right To Ecommerce App Product Pages | TechCrunch
Mobile deeplinks open specific pages within apps, and they're about to transform ecommerce. URX is a new deeplink mobile advertising startup that's raised $3.1 million from A-list investors to help ecommerce companies get existing users back in their apps and spending money. URX places ads on oth...
http://techcrunch.com/2013/10/16/urx-ads/
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