Choosing the right Web Stats and Traffic Analysis Program for your Websites

from Digital Inspiration by Amit Agarwal

This is a good time for site owners and bloggers as they do not have to invest in expensive web analytics software for tracking and analyzing visitors to their websites. We now have tons of interesting options like Statcounter, Sitemeter, Google Analytics, FeedBurner or even MyBlogLog that will help you understand how visitors are discovering your site and how they are using it. Abundance of choices can be overwhelming for must users so we'll help you compare and pick the best site statistics package for your website. SiteMeter and Statcounter - This is the most popular breed of web analytics software on the internet that you will find included in the maximum number of websites today. Both the services are similar in nature and very reliable. They will help you track where the users are coming from, what keywords they have used in the search engines, how long they stayed on your site, physical location on the Google Map, what browser they're are using, etc. I somehow prefer StatCounter over Sitemeter since Statcounter allows you to track the activity of last 500 visitors while Sitemeter limits that to 100 visitors. Second, Sitemeter is always visible on the webpage while Statcounter offers an option to hide the tracking icon from web pages. 103 Bees - Like MyBlogLog, this tool also has a very specific purpose - it will analyze the traffic that is reaching you from search engines like Google or Yahoo - you will know the search phrases / keywords that internet users are typing in the search boxes before reaching your website. [a dream come true from SEOs] While such data is available through all other web stats software, 103 Bees is fast, uncluttered and less complicated for an average user. One simple report will help you analyze and build upon your organic search traffic. MyBlogLog - MyBlogLog is famous for tracking outgoing traffic in near real time - it will show hyperlinks that your visitors are clicking to leave the website. A neat way to learn about stuff that's currently hot and popular on your website. You can also use MyBlogLog to track Adsense clicks - it won't tell you the specific Google Ad that the visitor clicked to exit the site but you'll know what Ad formats are receiving the maximum clicks on your website. The basic free version of MyBlogLog should be good enough for most users. [Track MySpace Profile Visitors] Google Analytics (formerly Urchin) - This Google goodie is absolutely free, generates beautiful charts and also offers several unique features. With Google Analytics, you can invite users to view your site statistics in read-only mode, track file downloads from your website, have daily reports sent to your email address in PDF or Excel formats, track external links that visitors are clicking to exit the website and more. Google Analytics is clearly the most comprehensive visitor tracking software recommend for all sites since it even preserves historical analytics data which is quite essential for measuring the performance and improving the website rankings. Awstats - This is not exactly a web analytics program but a log analyzer that extracts data from raw server logs and converts them into more meaningful reports that are pretty easy to understand. Awstats is not for users of Blogger, Geocities, Wordpress.com or Googlepages since these free services do provide access to visitor logs. Instead, the program is for people who are self hosting their websites and have control over logfiles. While Awstats will not provide real-time traffic data for your site, it saves you from embedding that Javascript snippet in your webpages which sometimes increase the webpage loading time. And it can help you track non-HTML content like favicons, images, etc that are consuming your site bandwidth. FeedBurner - This wonderful RSS company which will soon become a part of Google, does provide a free a blog statistics tool that is integrated with your FeedBurner account. While you get the standard details from FeedBurner site statistics, the advantage here is that one service is keeping track of your blog audience as well as RSS subscribers. That makes life a bit simpler. Concluding Thoughts If you have relatively low traffic and want real time stats - go with Statcounter. It also provides an HTML version of tracking code for tracking sites that do not permit Javascript (like Flickr, MySpace, etc) If you have a large site with fairly high traffic, get Google Analytics. There's a small learning curve involved but you'll absolutely love this software once you master it. Finally, if you have hosted the site yourself (say on DreamHost or Media Temple), install Awstats package and setup a cron job that runs at midnight daily. You will be amazed to see the detailed visitor reports that popup on your screen every morning.

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Microsoft Surface hands-on

from Engadget by Ryan Block

If you're any kind of nerd you probably already caught Microsoft's Surface at this point. We don't have a lot to add with our little photo gallery, but damned if this wasn't one of the coolest technology demoes we've seen in long while -- bugs and all. Oh, and for those wondering, all the trickiness in getting the Surface demo tables to identify the objects resting on it wasn't due to NFC or RFID (yet, anyway); the Surface demo unit instead uses a visual code identifier on the bottom of each object, and behaves accordingly. We want.

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Palm's Ed Colligan: Foleo is the Wii of portable computing

Augustine Fou: where did they go wrong? what customer surveys did they miss doing? from Engadget by Thomas Ricker

We've seen Jeff Hawkins' -- the synaptic guns behind the Palm Pilot, Handspring, and Treo -- take on the ill-received Foleo. Now we've got the thoughts from his boss, Ed Colligan, CEO of Palm, Inc. As you'd expect, Ed totes the party line with the "mobile companion" spin. He even compares it to the PS3 vs. Wii battle, citing "technology overload" as the mysterious (and massively oversimplified) force that will drive people to Palm's new platform. Ed also told us that Palm will be providing the tools to developers after which he expects, "very quickly, there'll be thousands of applications" for the Linux-based Foleo. Hey Colligan man! We get it, but we still don't think it's a good idea. Though if only for nostalgia sake, we'd love to be wrong. See the video after the break.

Continue reading Palm's Ed Colligan: Foleo is the Wii of portable computing

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Computers Outperform Humans at Recognizing Faces

"According to the recent Face Recognition Grand Challenge, The match up of face-recognition algorithms showed that machine recognition of human individuals has improved tenfold since 2002 and a hundredfold since 1995. 'Among other advantages, 3-D facial recognition identifies individuals by exploiting distinctive features of a human face's surface--for instance, the curves of the eye sockets, nose, and chin, which are where tissue and bone are most apparent and which don't change over time. Furthermore, Phillips says, "changes in illumination have adversely affected face-recognition performance from still images. But the shape of a face isn't affected by changes in illumination." Hence, 3-D face recognition might even be used in near-dark conditions.'"

(Source: Slashdot)

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Microsoft's new "Surface Computing" tables

PopularMechanics has video and details of Microsoft's new "Surface Computing" tables.

The included video includes an interview with Jeff Han, well known for his multitouch demos. Microsoft's solution appears to have significant improvements with wireless interfaction with physical objects.

Gattis took out a digital camera and placed it on the Surface. Instantly, digital pictures spilled out onto the tabletop. As Gattis touched and dragged each picture, it followed his fingers around the screen. Using two fingers, he pulled the corners of a photo and stretched it to a new size. Then, Gattis put a cellphone on the surface and dragged several photos to it — just like that, the pictures uploaded to the phone. It was like a magic trick. He was dragging and dropping virtual content to physical objects. I'm not often surprised by new technology, but I can honestly say I'd never seen anything like it.

The initial plans for the device are commercial ($5,000-$10,000) tables not intended for home users. "People will see it in public spaces like bars and restaurants and want to expand it into other environments."

Apple has incorporated Multi-Touch into the iPhone, which is expected to be launched at the end of June.

Update: Microsoft's official site for "Surface" is now available.

Update 2: Another Video from CNet.

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