ASUS P5E3 Deluxe mobo boots in five seconds with embedded Linux
[Via Phoronix]
a collection of things i like and want to remember. by "scrapbooking" it on my blog i can go back and google it later
Posted by Augustine at 12:49 PM
Cavoukian argues that privacy and security are not zero-sum, that privacy is just as important in the "post-9/11 world" as it was before, and that you don't need to give up one to get the other. She addresses specific privacy-protection computer science techniques, and cites Kim Cameron's wonderful Seven Laws of Identity (I wish Kim would approach trusted computing with the same skepticism that he brought to identity issues, but that doesn't take away from his excellent work there).
There's something incredibly refreshing about hearing a high-ranking government official say things like, "Privacy is integral to freedom. You cannot have a free and democratic society without privacy. When a state morphs from a democracy into a totalitarian regime, the first thread to unravel is privacy." Link (via /.)
Posted by Augustine at 12:30 PM
Since launching and winning the top spot at our TechCrunch40 conference three weeks ago, personal-finance startup Mint has been on a roll. On Friday, Mint was named Best of Show at the 2007 Financial Innovations conference (along with peer-to-peer lender Prosper and mortgage-finder Mortgagebot).
CEO Aaron Patzer reports to us that, in just the past three weeks, Mint has already helped organize more than $2 billion worth of people's personal financial accounts, and identified more than $40 million in potential savings for those members. (Mint helps you find better interest rates on bank accounts, credit cards, and other financial products). Interest in the site spiked right after TC40. At one point, Mint was signing up a new member every five seconds. Not bad for a service from a previously-unknown startup that asks for access to all of your private financial data, including your bank and credit-card accounts.
Apparently, getting consumers to give up that level of privacy, has not been an issue so far. (The old axiom is true: people really will do anything to save a buck). Now comes the hard part. Getting all those people to keep coming back past the initial stage of curiosity.
Update: I asked Mint CEO Patzer for some more details on how many people are using Mint, and he responded with the following data. Keep in mind, this is only 18 days worth of data and thus should be treated as extremely preliminary (these are early adopters, so they may be more likely to embrace such a service and use it more often than a mainstream user):
—That $2 billion is spread across 50,000 registered users.
—About 70 percent (or 35,000) have come back more than once.
—Those who have been in the system at least a week (including beta testers), visit Mint.com 2-3 times a week.
—About 10 percent (or 5,000) come to the site every day.
—And 10 percent have signed up for mobile alerts.
(See also his comments below about the lengths Mint goes to secure customer data).
Posted by Augustine at 5:06 PM
To fight off the evil empire that is MySpace, tiny entities Facebook and iTunes may be teaming up to bring a musical component to Facebook's offerings (while offering Apple another venue to sell their music).
According to the unconfirmed rumblings, Facebook is working on expanding their interface. Musical artists will now have special pages with integrated widgets for promoting band events. The upcoming iTunes widget will allow users to sample and even eventually buy music through Facebook (in support beyond the current iLike software). iPod owners who use Facebook will surely take glee in this new integration, but honestly, many of us avoid MySpace like the plague because it's full of a bunch of losers with crappy bands. Now all those losers with crappy bands are going to set up pages on Facebook, find their way into our networks and infiltrate our clean social networking. Not that we're paranoid or anything. [paidContent via macworld]
Posted by Augustine at 4:50 PM
Posted by Augustine at 9:06 AM
How to make a viral video and create viral profits
Consumers Have Changed, So Should Advertisers -- ClickZ -- June 4, 2009.
Social Media Benchmarks: Realities and Myths -- ClickZ -- May 7, 2009. The ROI for Social Media Is Zero -- ClickZ -- April 9, 2009. How to Use Search to Calculate the ROI of Awareness Advertising -- ClickZ -- March 12, 2009. Enthusiast Digital Cameras - Foveon, Fujifilm EXR, Exilim 1,000 fps A New Immutable Law of Marketing -- The Law of Usefulness -- Marketing Science -- February 17, 2009. Social Intensity: A New Measure for Campaign Success? -- ClickZ -- February 11, 2009. Connecting with Consumers: Next-Generation Advertising on the Web -- AssociatedContent -- January 30, 2009. Beyond Targeting in the Age of the Modern Consumer -- ClickZ -- January 14, 2009. Experiential Marketing: Experience is King -- ClickZ -- December 18, 2008. Search Improves All Marketing Aspects -- ClickZ -- November 20, 2008. Do something smart, not just something mobile -- iMediaConnection -- November 7, 2008. Social Commerce: In Friends We Trust -- ClickZ -- November 6, 2008. The New Role of the Digital Agency -- RelevantlySpeaking -- October 29, 2008. Make Digital Work for Your Customers -- ClickZ -- October 23, 2008. Social Networking: Make Your Product Worth Talking About -- HowToSplitAnAtom -- October 23, 2008. Social Media Ads are DOA -- MediaWeek -- October 13, 2008. Missing Link Marketing -- Marketing Science. -- September 22, 2008. The Need for Speed -- MediaPost -- September 22, 2008. SEO Can't Exist in a Vacuum -- HowToSplitanAtom -- October 8, 2008. A Different Perspective On Social Media Marketing -- Marketing Science. -- July 15, 2008. WOM: Just Don't Do It -- Adweek -- July 14, 2008. Tips for Success in a Web 2.0 World -- iMedia. -- April 23, 2008.