Monday, October 29, 2007

Pantech Duo C810 pops for AT&T retail

from Engadget by Thomas Ricker
  We're still waiting for it to grace AT&T's pages, but it looks like the WinMo 6 Standard Pantech Duo C810 is now available in most AT&T retail stores for $249 with two-year contract. Phonescoop has the full spec rundown and video hands-on of AT&T's new quad-band GSM / HSDPA dual-sliding QWERTY. Besides that rough, chubby look the phone also sports more than a few operational oddities including a mysterious "turbo mode" and the fact that sliding the phone open and shut does not answer or hang-up your calls. Fat? Sure, but still trimmer than the Helio Ocean also manufactured by Pantech. Check the video review after the break.

[Via Pocketnow]

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Saturday, October 27, 2007

Boopsie Gives Mobile Search a Speed Boost

Mobile search, despite the presence of giants such as Google (GOOG), Yahoo (YHOO), Microsoft (MSFT) and AOL (TWX), is wide open. Any startup has as good a chance as any of the the big boys, just as long as they have cutting-edge technology and enough business acumen to capitalize on it. One such startup that is getting a lot of buzz is Boopsie -– yes, you read that right — Boopsie.

The company quietly launched at the recent Mobile 2.0 conference, but went largely unnoticed. And that's a shame, for I ended up downloading Boopsie's mobile search application to my Nokia N95, and I was impressed. The app supports all platforms, including the iPhone. After talking to the company — I am typing this while sitting in the airport in Las Vegas, waiting to get home — I like their approach. (It is not clear where the company is based, and their website offers no information.) They've basically created channels of content that might be useful.

The search query on Boopsie gets rolling with a "smart prefix" — which means that instead of typing out the whole word, you only need to type the word's first few letters. Start typing "Caltrain," for example, and you get a list of options to choose from, including the Caltrain schedule. I will get more details about Boopsie when I get back, but I am told that their technology has impressed many — Yahoo wanted to buy them, apparently — but right now the company is looking to raise Series A funding.

If the team is smart, they should try and position it as a solution for the wireless carriers, who I am sure aren't too thrilled about Google's mobile plans.

Folks if you try it out, please let me know what you think about this little mobile app.

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Missing Link Marketing™

Author: Dr. Augustine Fou, Marketing Science Consulting Group, Inc.

In the "age of too much information" marketers need to focus on the information that customers need to get from "considering to buy" to actually buying. These missing links force a re-focusing of marketing messages and methodologies from pushing a benefit message out to allowing the customer to pull the information they need during their own research process.

Missing Link Defined     

What's the missing link?

- works for any product or service - reveals consumers' actions during the purchase decision - deliver practical information efficiently - give consumers what they want rather than what advertisers want to give Assumption

- the next evolution of marketing exists in a landscape where users reach out when they need something and ignore EVERY SINGLE marketing message that is "shouted at them" through traditional one-way channels such as TV, print, and radio. Instead at the moment they want something, who can better and more efficiently deliver the exact info they need (and no more) to help fill that "missing link" that gets the customer to the purchase. How missing link marketing works

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Create an HTML Email Signature to Showcase Your Web Presence

MyBlogLog has just added a very convenient feature that allows members to create rich text HTML signatures for use in email programs like Microsoft Outlook and Outlook Express.

If your web presence is spread across lot of sites like Twitter, Facebook, YouTube, Digg, Del.icio.us and more, you can put links to all those social profiles in the email signature as in the sample below:

html email signature 

Visit your Personal Profile page on MyBlogLog and click the Edit Signature link to generate your custom email signature.

You also place this signature in Gmail and Yahoo! Mail using the simple drag-n-drop method described in a previous article - Add HTML Signatures with Images In Gmail.

Create MyBlogLog Signature (requires MyBlogLog account) Thanks Robyn

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SanDisk has begun shipping its 8GB microSDHC ... [Now Shipping]

sandiskmicrosdhc.gifSanDisk has begun shipping its 8GB microSDHC and M2 flash memory cards. The company hopes that they will find a market among users of memory-card-ready mobile phones. Available now for $140 and $150, respectively. [Electronista]

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