CE-Oh no he didn't! Part XLVII: NBC Universal chief says Apple "destroyed" music pricing
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a collection of things i like and want to remember. by "scrapbooking" it on my blog i can go back and google it later
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Posted by Augustine at 10:50 PM
Posted by Augustine at 10:43 PM
Sprint has become the first American CDMA wireless company to begin unlocking their hardware once contracts have been honored. The move will allow other unlocked handsets to function on Sprint's network, but whether the reverse will occur with the other carriers is yet to be seen. For ex-Sprint customers who are happy with their phones but want to move to a different provider, it will not be imperative to purchase a new handset for the switch. This is because the unlocked handsets will function on all compatible carriers across the board. Well done to Sprint for being the first out there to get the, now inevitable, mass unlocking phenomenon well underway. [Boy Genius Reports]
Posted by Augustine at 10:43 PM
If you're running Leopard and you've got an external hard drive, you will back up your data, even if that wasn't your intention when you bought the drive or plugged it into your Mac. That's because Leopard's system snapshot mechanism, Time Machine, is dead simple to enable—and Leopard prompts you to turn it on the moment you plug in your FireWire drive. You'll think, "why not?" and why not indeed.
In System Preferences, Time Machine has exactly two settings: the On/Off switch, and what backup drive it should use. Once it's on, it creates hourly, daily, and weekly snapshots of your Mac, and automatically deletes the oldest ones when you run out of space on your drive—no user configuration required (or even possible, as far as I can see).
That terrible day you delete a file you need, to restore a past snapshot you'll use Time Machine's overwrought interface to fly back through space and time to that happy day when your file did exist. Gimmicky? Sure. But Mac guy John Gruber says that's a good thing:
Apple has made something so effect-laden and so extraordinary that users want to see it in action—the fact that that something is backups, which, let's face it, is effectively a chore, is a noteworthy achievement. Making backup software that people can't wait to try, and which, once activated, just automatically kicks in and does its thing on a regular schedule, is like making people want to go ahead and sign up for life insurance.
In short, Apple's used the best productivity trick in the world: to make the right thing to do the easy thing to do. Leopard's release will no doubt bring on an uptick of Mac users who diligently back up their system and data without even thinking about it.
Posted by Augustine at 10:36 PM
We had written a very smug, Macs rule PCs drool post reporting that PC users could run Leopard. And then our Mac froze up and we lost it all. So now you just get the news straight, without our giggling. The news, once again: OSX Leopard has been hacked to work on all Intel PCs, and the process is ridiculously simple, requiring a small .zip and a touch of blank media. [UPDATE: And it looks like you need Tiger pre-installed, too.]
Of course, by installing Leopard on a PC, you are endangering the stability of the space/time continuum, risking not just the future of the Earth and our own humanity, but the existence of everything in the Universe. And we could never condone anything that Back to the Future told us was best avoided. [ OSx86]
Thanks Jason!
Posted by Augustine at 10:35 PM
How to make a viral video and create viral profits
Consumers Have Changed, So Should Advertisers -- ClickZ -- June 4, 2009.
Social Media Benchmarks: Realities and Myths -- ClickZ -- May 7, 2009. The ROI for Social Media Is Zero -- ClickZ -- April 9, 2009. How to Use Search to Calculate the ROI of Awareness Advertising -- ClickZ -- March 12, 2009. Enthusiast Digital Cameras - Foveon, Fujifilm EXR, Exilim 1,000 fps A New Immutable Law of Marketing -- The Law of Usefulness -- Marketing Science -- February 17, 2009. Social Intensity: A New Measure for Campaign Success? -- ClickZ -- February 11, 2009. Connecting with Consumers: Next-Generation Advertising on the Web -- AssociatedContent -- January 30, 2009. Beyond Targeting in the Age of the Modern Consumer -- ClickZ -- January 14, 2009. Experiential Marketing: Experience is King -- ClickZ -- December 18, 2008. Search Improves All Marketing Aspects -- ClickZ -- November 20, 2008. Do something smart, not just something mobile -- iMediaConnection -- November 7, 2008. Social Commerce: In Friends We Trust -- ClickZ -- November 6, 2008. The New Role of the Digital Agency -- RelevantlySpeaking -- October 29, 2008. Make Digital Work for Your Customers -- ClickZ -- October 23, 2008. Social Networking: Make Your Product Worth Talking About -- HowToSplitAnAtom -- October 23, 2008. Social Media Ads are DOA -- MediaWeek -- October 13, 2008. Missing Link Marketing -- Marketing Science. -- September 22, 2008. The Need for Speed -- MediaPost -- September 22, 2008. SEO Can't Exist in a Vacuum -- HowToSplitanAtom -- October 8, 2008. A Different Perspective On Social Media Marketing -- Marketing Science. -- July 15, 2008. WOM: Just Don't Do It -- Adweek -- July 14, 2008. Tips for Success in a Web 2.0 World -- iMedia. -- April 23, 2008.