Friday, September 19, 2008

Grow It

Source: http://feeds.feedburner.com/~r/TheDieline/~3/394776023/grow-it.html

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I like these tube-style carton sleeves for Gift Republic's "Grow It" line. (I saw them last month at NYIGF.) The colorful, but economical packaging system for the so-called "garden-inspired starter kits" makes a good impact all together, on display.

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Southern Alps

Source: http://feeds.feedburner.com/~r/TheDieline/~3/396608888/southern-alps.html

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I came across Southern Alps while at the Fancy Food Show in July, and was immediately drawn to the packaging. The brand showcases the (excellent) product beautifully, letting the food itself attract the eye. Contrasting the earthiness of the product with a simple and cost-effective packaging solution and compelling copywriting makes this brand particularly striking.

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Best Buy In Store Pickup 2, Would the Sequel Be Better than the Original (for Once)

insights about the importance of customer experience -- it's part of the product or service and it can lead to word of mouth -- both extremely negative (as for version 1) or extremely positive (as for version 2) of Best Buy's pick up in store program. 
By: Glenn Gabe, Director of Search Strategy, MRM Worldwide
  Best Buy In Store Pickup, The Second ChanceI'm a nice guy. Really, I'm not kidding… I don't want to complain about companies, products or services. Actually, I love coming across a product or service that I like and that I believe in. And, I'm the type of person to tell everyone I know. I'm definitely a word of mouth marketing machine for the products and companies I like. It's just in my blood. So, when I tried Best Buy In Store Pickup in 2006 (on a tight deadline), and the service bombed on me, you could imagine my frustration. It wasn't a pleasant experience, it wasted my time, and as a result, I let the world know about it on my blog. As I stated in 2006, great concept, poor execution. But again, I'm a nice guy. I believe in second chances, and this is a post about the second chance I gave Best Buy this past weekend. My hope was that Best Buy fixed the flawed In Store Pickup system that wasted my time in 2006 and pushed me to write about my negative experience. Let's start at the beginning with a brief description of what frustrated me in 2006.

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Antec's open air Skeleton PC case is so breezy

Source: http://feeds.feedburner.com/~r/weblogsinc/engadget/~3/396230272/

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While the Acrylic Cowboy family of cases still has our hearts (okay, so maybe it's just the mascot that does it for us), Antec's latest offering is certainly worthy of praise. The aptly-dubbed Skeleton is wrongfully hailed as the "world's first open air case," but in reality, it is one of only a handful. Even with all that openness, there's still a 250mm fan up top along with a 92mm one up front, but we suppose there's no harm in being too careful. It also provides four drive bays, a layered tray design, seven expansion slots and a meager assortment of ports. You will have to provide your own power supply when the time comes, however, and you'll also have to wait a tick to find out a price and release date.

[Via BoingBoing, thanks Matt]
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HTC's Touch HD makes its video debut

Source: http://feeds.feedburner.com/~r/weblogsinc/engadget/~3/396238412/

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We've already heard the good word about the HTC Touch HD's performance and general excellence, but if you're like us you want something more. Specifically, something on YouTube narrated in French. That's just how we roll. Nothing in this video (embedded after the break) we haven't heard before, but make sure to tap that "high quality" button to really taste the magic.

[Thanks, Ghengis]

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