Dr. Augustine Fou's Online Scrapbook

Tuesday, September 27, 2011

Special thx to @jonathanmendez @n0her0es @resonatetweets @XGraph @hoomanradfar for their insights on social/behavioral data at #ommaglobal

RT @jonathanmendez - "click stream as behavior and pages as social objects" at #ommaglobal panel on social/behavioral data

#ommaglobal: great question "how do we get tech, acct, & creatives to work together, see they are bldg cathedral instead of breaking rocks?"

#ommaglobal - from storytelling to relationship building; from campaign to commitment; from showing emotion to evoking "brand love" @zappos

#OMMAGlobal - strategy should be digitally centered; historic dept lines and disciplines are/need to be blurred - #DigitalIsAPhilosophy