drag2share: A New Pepsi Ad Shocks Londoners Waiting At The Bus Stop

Source: http://www.businessinsider.com/pepsi-ad-shocks-londoners-2014-3

Pepsi Max kicked off its 'Unbelievable' campaign by pranking commuters sitting inside a typical London bus stop.

A stop on New Oxford Street was rigged with hidden digital technology that tricks unsuspecting passengers into thinking they are steps away from hovering alien ships, a loose tiger, and a giant robot with laser beam eyes.

Rachel Holmes, senior marketing manager at PepsiCo UK said, “It truly lives up to Pepsi Max’s Unbelievable proposition from the innovative media planning through to the fantastic creative," reports the Drum.

Here are some of their reactions to these 'unbelievable' scenarios:

This woman watches in horror as a giant meteor hurls towards her and explodes into the pavement.

A giant tenticle scoops up someone standing on the sidewalk.

This couple noticies a tiger prowling on the sidewalk before it disappears off the screen.

 In the end, some people figured it out.

Check out the whole prank:

Join the conversation about this story »

---
drag2share - drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Read More...

Summary only...

drag2share: Facebook wants to help you write code faster with its 'Hack' programming language

Source: http://www.engadget.com/2014/03/20/facebook-hack-programming-language/

Mark Zuckerberg and Facebook often try to assist and provide tools for coders, both current and future ones. With that in mind, the social network today announced Hack, an open-source language for programmers. This new language has been used internally at Facebook for the past year and offers a lot of potential for developers, enabling them to program faster and be able to catch errors more easily, among other things. Hack, which was developed for the HHVM platform, is designed to be extremely friendly with PHP; as Facebook puts it, its new programming language "offers the best of both dynamically typed and statically typed languages, and that it will be valuable to projects of all sizes." Essentially, this means you theoretically could have access to websites that are faster and more reliable. Interested in learning more? Head over to Facebook's Engineering blog, where you'll find all the nitty-gritty details you're looking for.

Filed under: Internet, Facebook

Comments

Via: GigaOM

Source: Facebook

---
drag2share - drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Read More...

Summary only...

drag2share: Google makes Gmail more secure in light of NSA snooping

Source: http://www.engadget.com/2014/03/20/gmail-https-nsa-snooping/

Your Gmail inbox may well be full of chain letters and kitten photos, but Google just announced two security changes that'll help keep prying eyes away from all your important messages. From now on, Google will always use a secure HTTPS connection when you're checking or firing off emails. You may remember that Google made such secure browser connections the default back in early 2010, but you always had the option to disable HTTPS if you really believed in the security of your network. The second (and arguably juicier) change is that your messages will be encrypted as they get routed through the company's many data centers. Google isn't exactly being coy about why, either. It said in a blog post that internally encrypting those messages became a priority "after last summer's revelations"... a not-so-subtle way of saying it doesn't want organizations like the NSA poking around where users don't want them.

Comments

Via: The Next Web

Source: Google

---
drag2share - drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Read More...

Summary only...

Article: Layar brings augmented reality and a QR code scanner to Google Glass

Google Glass got an unofficial augmented reality app on Thursday as Layar introduced its immersive platform to the wearable device. The beta software has to be downloaded directly from Layar’s website and installed manually to Glass. Once that’s done, however, you can simply say “OK Glass, scan t...

http://gigaom.com/2014/03/20/layar-brings-augmented-reality-and-a-qr-code-scanner-to-google-glass/

Sent via Flipboard

Read More...

Summary only...

drag2share: 'Okay Google, take a photo' comes to Search for Android app

Source: http://www.engadget.com/2014/03/19/google-voice-commands/

Glass users are all too familiar with the battery of commands required to get the headwear to spring into action. Beginning today, two of those lines are available in the Google Search for Android app. If you say "Okay Google" followed by "take a photo," your device will launch the camera app. Similarly, "take a video" accomplishes the same, albeit it in movie mode. Of course, we prefer to speak into a smartphone only when absolutely necessary, and with plenty of other methods for launching into photo mode (including, of course, simply tapping the camera icon), this is a feature we don't plan to use anytime soon.

Filed under: Cellphones, Google

Comments

Source: Google

---
drag2share - drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Read More...

Summary only...